Pinterest’s imminent IPO raises new questions about how big of a role the platform will play in the future of social commerce, reports Digiday. Pinterest positions itself as the ultimate discovery tool, but in order to get people to go from pinning to purchasing, Pinterest will need better commerce tools — and to convince more […]
NEW YORK TIMES: Iowan Ben Silbermann’s Pinterest may be a unicorn, but investors are frustrated over the platform’s cautious trajectory. The native Des Moines-ian is known for his low profile and “measures twice, cuts once” sensibilities, as the profile reports. Pinterest doesn’t intend to be an argument for the slow-growth mindset, but it might be the best model […]