SmartScripts, one of the first virtual pharmacies on the market, has an eye toward deeper care services for its patients. Today, SmartScripts customers receive home delivery of their regular maintenance medications through presorted SmartPacks, which organize multiple medications for patients previously struggling to manage their medication schedules. In 2018, the company introduced a pharmacy benefit […]

West Des Moines startup provides start-to-finish digital claims capability for life insurers Nick Gerhart often wonders whether life insurance executives ever attempt to navigate their own company’s claims process. If they did, they would probably want to make some big changes after encountering what is likely a frustrating, time-consuming experience, says Gerhart, chief innovation officer […]

Holmes Murphy a founding co-leader of initiative BrokerTech Ventures is breaking new ground in bringing a more entrepreneurial mindset to the insurance brokerage industry. Conceptualized by Iowa-based insurance brokerage Holmes Murphy in 2019, the technology solutions and innovation initiative rapidly set up its operations and began producing tangible outcomes in 2020 and into 2021 — […]

A Central Iowa electronic medical record startup finds opportunity among small practices and university education A Central Iowa startup built its business helping speech-language pathologists and audiologists communicate effectively with their patients’ health care insurance providers. Now, ClinicNote’s management of electronic medical records is reaching private practitioners and medical students alike to influence the future […]

Founders who target millennial and rising Gen Z consumers with app services have a design challenge. Apps are competing for engagement and interest against the likes of leisure giants Snapchat, Facebook, Instagram and TikTok — now, upcoming financial and insurance startups are taking a design cue from these platforms to attract the same audience. “If […]

An Iowa neuroscientist steps up to advance progress on treatment for neurological disorders The human brain lives its days in milliseconds. In 1,000 milliseconds — one second — we may blink or feel our heart beat once. In that same second, our brains send one or more signals from each of about 100 billion neurons […]